Digital Branding that Beats Social Media Algorithms

Eric Sentell, PhD

Digital branding can be difficult because social media posts must beat the algorithms. Beat them with “threads” and a “one-to-one” approach.

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10
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245
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Blogging in a Busy World: Tips for Keeping Your Readers Engaged

Britteny Watson-Ivey

We live in a fast-paced, busy world, which means most blog readers are distracted long before they land on your site. Here are some tips to keep readers tuned in …

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2
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110
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Twitter for Scientists

Aimee Edgeworth

Tweet your research and network with other scientists.

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10
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757
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Academic Social Media Tangles: The Evolving Tale of Jennifer Berdahl

Fighty Squirrel, PhD, Awe.Some.

An interesting thing is happening to our northern neighbors. Several prominent academics have been asked by their universities to “ix-nay on the talky-say about work-hey”. Academics are built to gather …

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34
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Digital Branding and SEO 101

Eric Sentell, PhD

Digital branding for scientists often involves blogging, and blogging involves SEO or search-engine optimization. Here are some basic tips.

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10
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290
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Houston Has a Post-Hurricane Science Problem: Here's How You Can Help

Fighty Squirrel, PhD, Awe.Some.

As Harvey clears out, Houston's science community is facing devastating personal and professional loses. Here's how you and your lab can help.

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1979
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Not that Kind of Page: Tales of Building a Better Lab Website

Pipette Protagonist, PhD

Spoiler: Your lab website is the face of your research program

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6
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3937
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Being Really You and Really Professional on Social Media

The Edge for Scholars

Is there a difference between what you’d post for your colleagues versus what you’d post for your group of close friends? Is censoring yourself on social media difficult …

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34
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Advice from a Sixth Year PhD Student

Aimee Edgeworth

A short thread with some cool resources and tidbits of advice for the new-ish PI.

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66
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As Rochester's President Digs Deeper in Sexual Harassment Debacle, Students Plan Protests and Hunger Strikes

Fighty Squirrel, PhD, Awe.Some.

University of Rochester Administration Digs Deeper and Students Plan a Hunger Strike and Sit Ins Protesting Sexual Harassment and Retaliation in Neurosciences.

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925
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